(424) 653-6179
info@amg-la.com
Welcome to the Artist Marketing Group/LA
You've Worked Hard To Be Heard
Now... It's Time To Be Seen
About
Overview
The Team
Contacts
What is the purpose of marketing? It's to sell something, right? Well, not exactly. Lets keep it simple: the purpose of marketing is to raise awareness of you, your music, and your brand.
“Marketing is the process of making potential customers and clients interested in your products and/or services.” So marketing is grabbing attention from others, and making them aware of you. Videos give your music an entry point to a wide audience, of many tastes, and winning over a portion who will become faithful listeners.
The main goal of marketing is to get a response. We accomplish this by developing a "Smart TV" video platform that places your music video in front of 10's of millions of Indie music listeners on their TV screen.
it’s in your best interest as an artist to make sure that your first impression is a lasting one, and we feel that the best way to accomplish this is with music videos.
You need to give fans a clear image of who you are the key is for them to be able to relate to you, and to stand out in the market.
Nearly one-on-five American TV viewers (19%) now own at least one of the three major streaming devices on the market – Apple TV, Roku or Google’s Chromecast – an increase of nearly 60% in the past year.
With years of experience by way of our parent company, ec+m, and with placement on emerging viewing platforms, such as Roku, SAMSUNG, PHILIPS, Google Smart TV's, and mobile distribution through our our mobile App, we can make your music video visible to a gigantic market.
We also provide a traffic report, an on-line magazine with your band featured, and the insertion of a personal introduction by you, at the beginning of your music video. This is the definitive marketing package.
“In this day and age, it is increasingly difficult to fight for the consumer’s attention. Having The AM Group as part of the marketing plan is vital to our success in reaching through the clutter on a global stage.” ...Rod Pardy Romance Fantsy
we serve video service providers (VSPs), such as IPTV service operators and content publishers, who deliver streaming video content to viewers
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On-line magazines or electronic magazines, were created to reach many viewers without the cost of printing and mailing. Like the conventional magazines, electronic magazines contain a lot of information regarding various topics.
Each band featured on our channel will be in our on-line magazine. Horizontal traffic, people visiting other bands in the magazine and coming across you, is an invaluable way to gain new listeners outside of your home market.
View sample here . (note This is an artist depiction for demonstration purposes only)
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Each music video will have a band-generated introduction to discuss its song, website, and on-line retail locations, edited in to the music video. For the first time, you can convert TV audience to website traffic and retail CD sales.
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Streaming video viewers are the next generation of consumers. They are the TV/cable cord-cutters, gamers, and mobile users who are no longer satisfied with traditional program viewing, and who access content on a wide variety of Internet-connected devices. They also represent a demographic with tremendous music buying potential. Our platform is available on connected TVs and Blu-ray players, gaming consoles, set-top boxes, mobile phones, and more. Migrate your viewing experience seamlessly across devices, with potential viewer ship in the 100's of millions.
Steve Goldstein
Channel Producer - Indie Music
Mr. Goldstein has over 20 years experience as a major recording label promotion executive, with positions at, Geffen, MCA, EMI, and The Maverick Recording Co. and helped develop the brands of: Peter Gabriel, Cher, Whitesnake, Don Henly, Aerosmith, Mary J. Blige, Patty Smyth, The Ramones, Tom Petty, Shai, Jodeci, Prince, and Alanis Morrisette, to name a few.
Mr. Goldstein's experience also extends to network television shows, soundtracks and cross marketing with the movie companies , and participation with MTV including live unplugged sessions. Mr. Goldstein's extensive knowledge of the music industry includes signing artists, recording, publicity, marketing, video, tour support, sales, and radio promotion.
Mr. Goldstein has also worked with, and created promotion and marketing plans for many gold and platinum artists including: Tesla, The Black Crows, The Fun Lovin' Criminals, Michelle Branch,The Deftones . Meatloaf, Jackal, LIVE, White Zombie, Madonna, and Guns n Roses, to name but a few.
James Bishop
Mr. Bishop brings 30+ years experience in the development, marketing and sales of entertainment content, entertainment brands and talent development to ec+m, our parent company.
James' specific expertise is in brand management, digital content platform distribution technology, business development, monetization, strategic planning , branded entertainment and talent endorsement management.
His continued business goals include the further development of successful brands and talent under the EC+M umbrella, the expansion of EC+M branded entertainment, and new monetization models.
Mr. Bishop is also a Partner at ec+m
Principal
Howard Coleman
Mr. Coleman's TV industry experience includes:
Vice-president of Associated Television, a full service television and entertainment corporation, for the past 17 years, where Mr. Coleman's responsibilities were in domestic syndication, advertising sales, production, finance, and negotiations with international governments for location considerations.
Before Mr. Coleman's current tenure, he served as Manager of Syndication for Intercontinental Releasing, that produces and distributes American made films for the international market.
Mr. Coleman's past experience lies in the financial market, and includes managing a branch office of a New York Stock Exchange brokerage house.
Mr. Coleman is also a Partner at ec+m.
Principal
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